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Selling At The Top -
Winning In Today's Hyper-competitive Sales Environment
For
experienced sales representatives looking for new insights into the
latest philosophies and strategies of selling that can help you
increase your competitive advantage. Customers today are asking "Why,
based on all of the competitive alternatives available to me, do I want
to buy from you?” How are you maximizing your selling opportunities by
answering with a strategic message of competitive uniqueness? This is
an advanced sales presentation aimed at experienced sales professionals
who want to increase their competitive advantage.
Chapter 1 - The Evolution of Selling
Chapter 2 - How to Increase Your Psychological Awareness
Chapter 3 - How to Increase Your Competitive Awareness
Chapter 4 - How to Increase Your Strategic Awareness
Chapter 5 - How to Implement a Strategic Account Planning Process
Chapter 6 - Successful Selling Strategies: The Selling Life-Cycle
6 seminar recorded audio CD's and program workbook.
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